As the festive season kicks off, India’s two e-commerce giants, Amazon and Flipkart have unveiled their much-anticipated sales- the Amazon Great Indian Festival 2025 (GIF) and Flipkart Big Billion Days 2025 (BBD). Both events, starting on September 23, 2025, offer massive discounts across a plethora of categories, from smartphones to home appliances.
iPhone 16 at unbeatable prices
The iPhone 16 series is the star attraction this year. On Flipkart, the 128GB variant is available for Rs 51,999, with an additional Rs 1,000 off for ICICI and Axis Bank credit card users. Amazon is matching this offer, providing similar discounts and exclusive bank deals for Prime members However, both platforms have faced challenges with limited stock, leading to some models going out of stock quickly and order cancellations.
Other smartphones are also heavily discounted:
- Samsung Galaxy S24 Ultra- Up to Rs 54,000 off
- Google Pixel 9- Discounts up to Rs 20,000
- OnePlus Nord 4- Starting at Rs 19,999
Deals on electronics and gadgets
Both sales feature significant discounts on electronics. Amazon’s GIF offers up to 50% off on monitors and printers, while Flipkart’s BBD provides up to 90% off on select gadgets. Notable deals include the Samsung Galaxy S24 Ultra 5G, Sony BRAVIA 55 4K Smart TV, and LG home appliances. Additionally, GST savings are available, making these deals even more attractive.
Budget friendly audio accessories
For audio enthusiasts, both platforms offer budget-friendly TWS (True Wireless Stereo) earphones from brands like OnePlus, Realme, and boAt, priced under Rs 2,000. These deals are perfect for those looking to upgrade their audio experience without breaking the bank.
While the sales have been met with enthusiasm, some customers have reported issues with stock availability and order cancellations, particularly concerning the iPhone 16 models. It’s advisable to act quickly and keep an eye on restocks to secure desired products.
Fashion and lifestyle deals
Shoppers can grab huge discounts on clothing, footwear, and accessories:
- Nike, Puma, and Adidas sneakers- Up to 60% off
- Levi’s, UCB, and Manyavar clothing- Up to 50% off
- Jewellery and Watches- Extra discounts with select bank cards
Daily essentials and grocery offers
Amazon and Flipkart are not just focusing on electronics and fashion. Groceries, home essentials, and kitchenware are available at up to 30% discount. Customers can also avail special combo deals on staples, cleaning supplies, and personal care products.